Services — Compliance & Traffic Audit
Traffic audits that show you exactly what you paid for.
An independent, evidence-led review of your traffic supply — click auditing, fraud screening, and placement verification, documented so you can act on it.
What this service covers
Most advertisers suspect traffic quality problems long before they can prove them. A suspicion doesn't get a refund — evidence does. This audit exists to close that gap: a structured, source-level examination of your traffic that ends in a written report you can take to a partner, a network, or your own finance team.
- Click-level auditing — IP analysis, device fingerprinting, timing patterns, and proxy or data-center detection across your click stream.
- Conversion-path review — checking for cookie stuffing, forged postbacks, and conversions that claim credit without genuine user intent.
- Placement and domain verification — confirming the inventory you booked is the inventory that actually ran.
- Lead validation sampling — contactability and consent checks on a sample of delivered leads, with results broken out by source.
- Written evidence reports — documented findings suitable for partner discussions, network disputes, and clawback requests.
- Program terms review — making sure the rules you'd need to enforce — on incentivized traffic, sub-sources, and brand bidding — actually exist in writing.
The Process
How an engagement works
An audit is only useful if it ends in action. Every finding ships with evidence and a recommended next step.
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Data collection
We agree on scope and gather click logs, conversion data, placement reports, and lead samples — read-only access wherever possible.
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Analysis
Source-by-source examination against known fraud patterns and channel norms, with anomalies flagged and cross-checked before they're reported.
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Evidence report
A written report: what we found, the data behind each finding, which sources are affected, and the estimated budget impact — in plain language.
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Enforcement support
We help you present findings to partners or networks, tighten program terms, and set up the ongoing screening that keeps the problem from returning.
Who this is for
Advertisers who suspect part of their traffic spend isn't reaching real people, affiliate managers who need an independent baseline before scaling a program, and networks that want a third-party review of a disputed source. If you already know the traffic is clean and the funnel is the problem, lead generation optimization is the right service.
Work With Us
Get an independent read on your traffic
Tell us what you're seeing in your data and what you suspect. We usually reply within one to two business days.