Services — Affiliate Management

Affiliate program management that treats partners like partners.

We set up, launch, and run affiliate programs end to end — from pricing strategy and tracking to publisher recruitment, vetting, and the weekly discipline that keeps traffic quality high.

What this service covers

An affiliate program is not a switch you flip — it's a supply chain you manage. Most underperforming programs don't have a traffic problem; they have a structure problem: the wrong pricing model, leaky tracking, or partners who were never properly vetted. This service owns all three.

  • Program strategy and pricing model selection — CPA, CPL, CPI, CPS, or a hybrid, matched to your margins and sales cycle rather than copied from a template.
  • Tracking and attribution setup — server-to-server postbacks as the default, with deduplication and test conversions verified before any partner goes live.
  • Publisher recruitment and vetting — direct outreach and network relationships, with every applicant checked against a written vetting standard before approval.
  • Program terms and onboarding — clear rules on incentivized traffic, brand bidding, and sub-sources, so enforcement is straightforward when it matters.
  • Weekly source-level reviews — performance and quality broken down by publisher, not buried in campaign averages.
  • Fraud screening and term enforcement — continuous monitoring with documented evidence when a source needs to be paused or removed.

The Process

How an engagement works

Four phases, each with a defined output. You see the plan before anything launches.

  1. Audit and strategy

    We review your margins, sales cycle, and any existing program data, then recommend a pricing model and target economics in writing.

  2. Foundation

    Tracking, program terms, validation rules, and payout structure — set up and tested end to end with your team before recruitment begins.

  3. Recruitment and pilot

    Vetted publishers join a capped pilot. Volume stays limited while we measure contact rates, conversion quality, and source behavior.

  4. Scale and manage

    Sources that prove quality get scaled; sources that don't are replaced. Weekly reporting keeps every number visible at the source level.

Who this is for

Advertisers launching their first affiliate program who want the structure right from day one, and advertisers whose existing program spends money but can't explain where the results come from. If you're a publisher looking to run offers, our publisher page explains payout models, requirements, and how to apply.

Work With Us

Talk to us about your program

Tell us where your program stands and where you want it to go. We usually reply within one to two business days.